Thursday, June 28, 2012

The Network for Good: Nonprofit Websites that Drive Dollars


What Makes a Great Nonprofit Home Page

A new project. (?!?)

Much of Ryan’s time lately has been on an anti-bullying campaign in schools that will be launched this fall. “We spend so much time focusing on the bully or the victim,” he said. “This campaign will be about empowering those who are watching the bully. As a culture we need to change. If someone is getting picked on, we want people to stand up and not tolerate it.” The campaign will include a video with discussion guides, a television PSA, a website resource for parents and teachers.
Ryan Courtade and Northern Kentucky Youth Foundation | Good Things Going Around by Lisa Desatnik
goodthingsgoingaround.com


I've heard the excuses before as to why Cincinnati BBB Foundation’s Charity Education Services are not used by several local Non-Profits, among them: AIDS Volunteers of Northern Kentucky, Inc, Northern Kentucky Pride, Inc, Northern Kentucky... Pride Festival, LLC, Kentucky Equality Federation and recently, The Northern Kentucky Youth Foundation... Organizations that comply with these accountability standards have provided documentation that they meet basic standards:
In how they govern their organization,
In the ways they spend their money,
In the truthfulness of their representations, and
In their willingness to disclose basic information to the public.
These standards apply to publicly soliciting organizations that are tax exempt under section 501(c)(3) of the Internal Revenue Code and to other organizations conducting charitable solicitations. The standards are not intended to apply to private foundations, as they do not solicit contributions from the public. Bottom line is they've got something to HIDE...

5. No transaction(s) in which any board or staff members have material conflicting interests with the charity resulting from any relationship or business affiliation. Factors that will be considered when concluding whether or not a related party transaction constitutes a conflict of interest and if such a conflict is material, include, but are not limited to: any arm's length procedures established by the charity; the size of the transaction relative to like expenses of the charity; whether the interested party participated in the board vote on the transaction; if competitive bids were sought and whether the transaction is one-time, recurring or ongoing.

10. Avoid accumulating funds that could be used for current program activities. (AVNK currently has hoarded funds and only supports ONE program/service: the monthly dinner which is no longer publicly promoted) To meet this standard, the charity's unrestricted net assets available for use should not be more than three times the size of the past year's expenses or three times the size of the current year's budget, whichever is higher.
[Meeting certain public disclosure requirements described in the Implementation Guide may enable a charity to satisfy this standard.]

11. Make available to all, on request, complete annual financial statements prepared in accordance with generally accepted accounting principles. When total annual gross income exceeds $500,000*, these statements should be audited in accordance with generally accepted auditing standards. For charities whose annual gross income is less than $500,000*, a review by a certified public accountant is sufficient to meet this standard. For charities whose annual gross income is less than $250,000*, an internally produced, complete financial statement is sufficient to meet this standard. *Note that new financial statement thresholds for Standard 11 are effective for fiscal years ending 12/31/2011 and thereafter.

12. Include in the financial statements a breakdown of expenses (e.g., salaries, travel, postage, etc.) that shows what portion of these expenses was allocated to program, fund raising, and administrative activities. If the charity has more than one major program category, the schedule should provide a breakdown for each category.

13. Accurately report the charity's expenses, including any joint cost allocations, in its financial statements. For example, audited or unaudited statements which inaccurately claim zero fund raising expenses or otherwise understate the amount a charity spends on fund raising, and/or overstate the amount it spends on programs will not meet this standard.

14. Have a board-approved annual budget for its current fiscal year, outlining projected expenses for major program activities, fund raising, and administration.
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Photo: Rules for keeping the federal non-profit status:
 
Method not educational. The method used by an organization to develop and present its views is a factor in determining if an organization qualifies as educational within the meaning of section 501(c)(3). The following factors may indicate that the method is not educational. 

The presentation of viewpoints unsupported by facts is a significant part of the organization's communications.
 
The facts that purport to support the viewpoint are distorted.
 
The organization's presentations make substantial use of inflammatory and disparaging terms and express conclusions more on the basis of emotion than of objective evaluations. 

The approach used is not aimed at developing an understanding on the part of the audience because it does not consider their background or training.
 
Exceptional circumstances, however, may exist where an organization's advocacy may be educational even if one or more of the factors listed above are present.
Rules for keeping the federal non-profit status:

Method not educational. The method used by an organization to develop and present its views is a factor in determining if an organization qualifies as educational within the meaning of sect...
ion 501(c)(3). The following factors may indicate that the method is not educational.

The presentation of viewpoints unsupported by facts is a significant part of the organization's communications.

The facts that purport to support the viewpoint are distorted.

The organization's presentations make substantial use of inflammatory and disparaging terms and express conclusions more on the basis of emotion than of objective evaluations.

The approach used is not aimed at developing an understanding on the part of the audience because it does not consider their background or training.

Exceptional circumstances, however, may exist where an organization's advocacy may be educational even if one or more of the factors listed above are present.

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